Interview with Ivana Grzetic - Former Miss Universe Croatia - Now Sea Kayaking Entrepreneur

In one of my searches on the Internet about interestingnorthern part, with towns: Rovinj, Umag, Porec and
travel websites I found a site on sea kayaking in theDalmatia at the southern part of Croatian coast, with
Adriatic. I contacted the webmaster to do a mutual linktowns: Dubrovnik, Split, Sibenik, Zadar, Makarska and
exchange and upon further investigation, I asked Ivana,islands: Brac, Hvar, Korcula, Mljet, Pag. Two largest
one of the founders of the website, to actually do antowns along the Croatian coast are Split and Rijeka.
interview with me. As you will see, she is an expert onBoth have a population under 300,000. The island of
Croatia and a pretty interesting individual herself.Pag is a great party place, ideal for young people.
Ivana Grzetic was born and raised in Dubrovnik in aIstrian and Dalmatian towns offer a range of
"crazy about the sea" family of scuba divers and seaopportunities for tourists: from cultural sightseeing to
kayakers. She is a graduate of ACMT (Americanfine dining, nightlife, and day activities: sea kayaking,
College of Management and Technology) in Dubrovnik.diving, sailing. In Dubrovnik region, apart from sea
As Miss Universe Croatia 1998 and a fashion model,kayaking, diving and sailing, there are very interesting
Ivana traveled all over the world, including Hawaii,horseback riding, jeep safari and wine tasting tours.
California, Hong Kong, China, South Korea and Europe.3. What is the weather like in Croatia? What times of
She now looks forward to sharing her knowledge andyear are best to go to Croatia?
love of the Dubrovnik region and the sea withCroatia is a country of three different climates:
international visitors.continental-on the north, mountain - in middle of Croatia
In 2003, Ivana Grzetic and Edi Brkic founded Adriaticand Mediterranean in its costal part. At the costal part
Sea Kayaking. Their mission is to offer Dubrovnikof Croatia summers are long, dry and hot while winters
visitors an opportunity to experience and explore theare mild and humid, with lots of rain. The best period to
Dalmatian coast, Elafiti islands, the Mediterraneancome to Croatia is a period from early April to
waters, and the region's history and culture in a safe,mid-October. If you are coming for the sea, June, July,
healthy, active way. Adriatic Sea Kayaking offers topAugust and September are best. However, during July
quality active excursions that celebrate the region'sand August Croatia gets very crowded.
natural beauty and cultural heritage with minimal4. You are located in the city of Dubrovnik. Dubrovnik
negative environmental impact.was also affected by the Balkan wars in the early
1. Please tell us a bit about Croatia, its location, its1990s. Please comment on this difficult time and also
landscapes, cities and history.give us a description of this city today.
Croatia is situated in the middle of Europe, betweenDuring its history, Dubrovnik never had real war on its
Italy, Hungary, Slovenia and Bosnia. Although thisterritory, until 1991. The major weapon of the Dubrovnik
country has only 4,7 million inhabitants, it has threeRepublic was its skillful diplomacy. Namely, Dubrovnik
completely different regions: costal, continental andwas negotiating and very often buying its freedom.
mountain. Perhaps the most attractive one is costal,The cost was sometimes really high, but it was
Mediterranean Croatia - the land of islands. Namely, inalways worth of it.
this part of Croatia there are 1185 islands!When the war in Croatia started, nobody really
The most attractive town in Croatia is Dubrovnikbelieved that Dubrovnik - a city enlisted in World
(50,000 inhabitants), situated at the southern part ofHeritage, would be really attacked. The period
Croatian coast. Surrounded with majestic almost 2kmbetween 1991 and 1992 was the hardest time of
long City Walls, this town is a part of World Heritage.Dubrovnik's history. The city was bombarded from the
Among many attractions there are: Rector'sair, from land and from sea. The main street in
Palace-once a seat of Dubrovnik's Government,Dubrovnik - Stradun was burning. There was no water
Franciscan Monastery with 3rd oldest pharmacy inand electricity; the shelves in the supermarkets were
Europe and lovely Romanesque -Gothic cloister,completely empty. One could buy only bread at that
baroque Cathedral, St. Blaze's Church, 2nd oldesttime. It seemed like there was no way out...
Synagogue in Europe, Jesuit church with small versionReconstruction took place immediately after the war.
of 'Spanish Steps'.Today one could never imagine what was going on in
Dubrovnik has the most amazing history: for almost 5Dubrovnik in early nineties. The city is full of tourists and
centuries it was an independent republic (1358-1808),this year Lonely Planet proclaimed it as one of the
which had its own government and the Rector- whomost popular destinations in the world.
was the head of the Republic. During that period5. Your company provides sea kayaking tours, from
Dubrovnik was one of the richest towns and one ofday-long outings to week-long tours. Please tell us
the most powerful commercial centers in Europe.more about what your company does and what
2. Please tell us about the transport connections tomakes your tours unique.
Croatia. How does one get to Croatia?Adria Avanture is the only sea kayaking company
Croatia has 3 international airports: Zagreb, Split andfrom Dubrovnik. We offer a wide range of sea
Dubrovnik. Zagreb is well connected with mostkayaking tours:
European countries year round. During the seasonHalf day tours: with daily departures from Dubrovnik to
(April - October) there are direct charter flights fromthe islands of Lokrum and Kolocep. These tours do not
UK, Ireland, Sweden, Norway, Italy, Germany, France,require any previous paddling experience.
Spain and many other European countries toMulty Day Tours: Short Break Tour and One week
Dubrovnik and Split.Kayaking cater to ones who are looking for adventure
Dubrovnik has direct ferry lines with Bari and Ortona inand escape from every day stress.
Italy, while Split and Zadar are well connected withWe also offer some very interesting teambuilding
Ancona and Pescara (Italy). Highway constructionprograms.
between Zagreb-Dubrovnik is in process, and at theAt Adria Avanture we emphasize on very personal
moment we have a highway from Zagreb to Sibenikservice. Our guides are here at home and they know
(80 km north of Split). There is a local road fromevery rock, every hidden bay on your route, local
Sibenik to Split and Dubrovnik (Dubrovnik is 220kmpeople and interesting stories of the places you visit.
southern from Split)We support the Croatian slogan: "Help us keep the
3. Please comment on the accommodation options inAdriatic clean". We leave the environment as it is. All
Croatia (eg. hotels, motels, apartment rentals, bed andwe take with us are the photos and the memories.
breakfasts, camping, etc.)This is why local people are friendly to kayakers.
Croatia offers a variety of accommodation options:6. How did you come up with this business idea, how
camps, private rooms, private apartments, hostels andlong have you been in business and where do your
hotels. There are many good campsites on the coast.clients come from? What time of year do you offer
However, wild camping is not allowed, especially on thethese tours?
islands. Private accommodation is gaining in popularityI was born in a 'crazy about the sea' family of scuba
and can be booked over the Internet. Booking privatedivers and kayakers. My parents transmited to me a
accommodation, you usually book only overnight sincelove for nature and the sea. As a fashion model, I
most of private accommodation owners do not offerspent some time in Greece, where I saw organized
breakfast and other meals. Hotels have very goodsea kayaking tours. This inspired me and in 2003,
standards. Those mainly offer breakfast included,together with my boyfriend I founded Adria Avanture.
although you can find some that offer all-inclusiveWe organize sea kayaking excursions from May to
programs.October. Majority of our clients come from UK, Ireland,
4. What are the major tourist areas in Croatia? WhatSweden, Norway and USA.
type of activities are there for travellers?Thank you, Ivana, for sharing your expert insight into
The main tourist area in Croatia is its costal part, whichthe beautiful, up and coming region of Croatia with us.
could be divided into 2 main regions: Istria-at the